You’ve out-thought every problem except the human ones.

I coach CTOs, CEOs, and senior leaders who think for a living. Before coaching, I led engineering orgs and companies myself.

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I’ve worked with leaders and teams at these companies, among others.

I’m Evan. I hit my own ceiling first.

I’ve led as a founder, CEO, COO, and engineering executive, from zero-to-one companies through growth-stage startups and a unicorn. More recently I’ve helped engineering and business teams change how they work with AI, which takes getting both the technology and the people right. Somewhere along the way I was paired with a coach, and it changed how I led. I realized I liked that work more than the work I was doing.

The work I do with clients is the work I had to do myself, so I tend to recognize a pattern early and name it plainly. I blend Conscious Leadership principles with pragmatic business practice, and I’ll ask before we go somewhere uncomfortable.

I found Evan’s conversation very thought provoking, and a good reminder that sometimes we need to get out of our own way.

Senior sales leader, multibillion-dollar marketing company

Most of the work is pattern hunting.

The people I work with are usually very good at their jobs. They’ve optimized most of what’s visible, and they’ve started to notice a gap between what they’re capable of and the effect they have on the people around them.

We start by taking inventory of how you lead, including the assumptions you operate on and what friction is costing you. I use the Enneagram, structured reflection, and what I observe directly. From there we work on live situations as they happen, whether that’s a board conversation, a key hire, or a shift in culture, until the new way of operating holds up without me.

Most of my clients work with me one-on-one. I also work with co-founders when the relationship at the top has become the bottleneck, and with leadership teams on retreats and offsites. Now and then I take on hands-on work with a company’s leaders, on operations or AI adoption, if that’s closer to what you need.

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What clients have said:

I like that you’re funny. It adds that layer of playfulness to the experience that I don’t think we’ve had in coaching before.

CEO, AI software company, after a leadership retreat

Evan… led us to some pretty significant unlocks as a team. And that was pretty profound.

Founder, climate-tech startup, after a team offsite

Evan was awesome at holding space, challenging me, and inspiring me to make and navigate several challenging/exciting decisions… His combination of drive, creativity, and integrity allows him to add value in many ways.

Senior Director, global electronics company

From my notes:

I write short pieces about moments from coaching sessions, with details changed so nobody is identifiable. Here’s the most recent one.

Progress, not motion

September 2, 2026

A client told me their team had just come off the busiest month in the company’s history. When I asked what was different now, they couldn’t answer.

Most orgs are built to reward activity, so a team can be genuinely exhausted and genuinely stuck in the same place.

Swimming in a circle feels exactly like swimming straight. Same effort, same fatigue, no far shore.

What changed for them wasn’t working less. It was naming the far shore out loud, to the whole team, before anyone got in the water.

Make progress, not motion.

More notes

“I shouldn’t”
August 28, 2026
Maturity and distance
August 27, 2026
Control and inputs
August 20, 2026

Most people know within one conversation.

I keep my practice small, so I only take on a few new clients at a time. A first conversation is the easiest way to find out whether we’d work well together.

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